SINA TSEGAZEAB Beauty and Lifestyle Entrepreneur (Eritrea)

Sina Tsegazeab, an Eritrean-born Ugandan entrepreneur and former refugee, epitomizes resilience and success, transcending geographical barriers to emerge as a cultural luminary within the Habesha community and beyond. With a Bachelor’s degree in Accounting and a Diploma in Marketing, she founded Natna Hair in 2015, a premier hair enterprise headquartered in Uganda, now spanning 12 countries worldwide.

Her accolades, including the BBC Feature Woman in London and the Africa Outstanding Professionals Award in Beauty and Lifestyle, attest to her profound impact in the beauty industry. Natna Hair distinguishes itself through Sina’s unwavering commitment to authenticity, evident in its holistic approach to wellness and endorsement by influential personalities. Amidst societal norms favoring synthetic beauty, Sina champions organic alternatives and advocates for inclusivity, even in traditionally gendered markets.

Despite initial challenges, her dedication to quality and innovation has cemented Natna Hair’s reputation and fueled ambitions for local manufacturing and product expansion. From humble beginnings to global acclaim, Sina’s journey exemplifies the fusion of corporate acumen with literary resilience, driven by a passion to redefine beauty norms and foster holistic wellness.